Google Goggles is described as 'With Google Goggles you can perform web searches by taking a picture rather than typing in text. It can be used to search based on the pictures of logos, text, barcodes, street signs, landmarks, and more' and is a very popular image search engine in the online services category. There are more than 10 alternatives to Google Goggles for a variety of platforms, including Android, Web-based, Windows, Google Chrome and Android Tablet apps. The best Google Goggles alternative is TinEye. It's not free, so if you're looking for a free alternative, you could try TinEye or Google Lens. Other great apps like Google Goggles are NooBox, CamFind, Image Analysis Toolset and Reverse.photos.
Lens is a valid alternative to Goggles because it offers extremely similar features to Goggles. It tries to identify the content of the photo and give you useful search results and actions that you could take on that data.