Hootsuite is described as 'A tool for managing multiple social networks, scheduling posts, tracking mentions, and analyzing social media traffic from a single dashboard interface' and is a very popular social media management tool in the social & communications category. There are more than 100 alternatives to Hootsuite for a variety of platforms, including Web-based, SaaS, Android, iPhone and iPad apps. The best Hootsuite alternative is Postiz. It's not free, so if you're looking for a free alternative, you could try Buffer or HubSpot. Other great apps like Hootsuite are Sprout Social, PostyBirb, Eclincher and SocialPilot.
Hootsuite has too big of a learning curve. With Viraly.io, I got my profiles connected and started scheduling posts in the calendar right away. The pricing is a fraction of the cost too.