Branding Compass

Branding Compass is a web-based application that provides affordable, expert branding advice.

Branding Compass includes: -An auto-generated Unique Value Proposition. -A 15+ page report filled with color, fonts and visual recommendations plus educational information about design and branding. -A Brand Alignment chart that shows you the best words to use to attract your ideal customer. -A visualization of your ideal customer profile. -Customized advice on how to develop your branding and marketing.

Branding for a small business can cost $10-$20K and take months to complete. It’s a slow, expensive process with uncertain results. Although a strong brand can give a significant business edge, the idea of working with a traditional branding firm feels confusing, risky or just out of reach for many. In less than an hour and for under $300, Branding Compass helps business owners discover the best words, fonts, colors and visuals for their branding and marketing. Branding Compass’ online tool is self-reflective and insightful, walking business owners through a discovery process similar to what’s it’s like to working with a branding firm, but for a fraction of the time and expense. Because it was created by the owner of an award winning branding firm, the questions are on-target and the 15+ page report is like getting customized recommendations from a branding expert.