Declarative Webhooks lets Salesforce admins and builders create bi-directional integrations with any REST API using clicks, not code. Configure outbound callouts and inbound webhook endpoints directly inside Salesforce, orchestrate them from Flow or Apex, and ship production-ready automations in hours, not weeks.
At-a-glance
No code required: Build integrations with point-and-click mappers and templates.
Bi-directional: Send data out and receive webhooks back into Salesforce.
Salesforce-native: Runs in your org — no external middleware to manage.
Production-ready: Logging, error handling, and configurable retries.
Fast start: AI assistant drafts callout templates from API docs.
Who it’s for
Salesforce Admins & Platform Builders who want powerful integrations without Apex
RevOps, CS, Marketing, and Product teams connecting Salesforce to tools they use daily
Architects who prefer native governance, visibility, and simplified operations
Key benefits
Move faster: Launch integrations from Flow, Process Builder, Apex, buttons, or schedules.
Reduce risk & cost: Eliminate one-off scripts and fragile middleware.
Stay flexible: Remap fields, add steps, and evolve payloads as requirements change.
Be reliable: Built-in logs and retries keep data moving when APIs hiccup.
What it does
Outbound callouts (clicks, not code)
Template-based builder: Define REST endpoints, methods, headers, auth, and timeouts.
Payload shaping: Compose JSON or x-www-form-urlencoded payloads; map standard, custom, and related record fields; add formulas and constants.
Multi-step sequences: Chain requests (e.g., authenticate ? send ? confirm) and pass data between steps.
Trigger anywhere: Launch from Flow, Process Builder, Apex, custom buttons, or on a schedule.
Inbound webhooks (host endpoints in Salesforce)
Secure endpoints: Generate and manage inbound URLs to receive events from external systems.
Validation & parsing: Verify senders, parse request bodies/headers, and map fields into Salesforce objects.
Response composer: Control response codes/bodies; send confirmations or error details.
AI Integration Agent
Jump-start setup: Paste API docs or a reference URL and let AI draft callout templates, headers, and payload skeletons you can refine.
Operations & resilience
Logging: View request/response history for troubleshooting and auditing.
Error handling: Configure retry rules and escalation paths.
Observability: Track throughput, failures, and endpoint health.