Google Analytics Alternatives

Google Analytics is described as 'Gain insights into website traffic with Advanced Segmentation, Custom Reporting, and data visualization. Enhance marketing and conversions effortlessly' and is a very popular Web Analytics service in the network & admin category. There are more than 100 alternatives to Google Analytics for a variety of platforms, including Web-based, SaaS, Self-Hosted, iPhone and Windows apps. The best Google Analytics alternative is Matomo, which is both free and Open Source. Other great apps like Google Analytics are Rybbit, Plausible Analytics, umami and Openpanel.dev.

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Alternatives
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Alternatives list

  1. Plerdy icon
     30 likes

    Combines website heatmaps revealing user clicks, session recordings for visitor navigation insights, SEO monitoring with tracking of key indicators, conversion funnel analysis for user paths, and pop-up forms to gather leads and feedback in one CRO-focused platform.

    174 Plerdy alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Self-Hosted
    • Software as a Service (SaaS)
    • Shopify
    Good alternative?
     
  2. Monitor every aspect of your business, in real-time, and with ease.

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
  3. Volument icon
     Like

    Volument is a website analytics platform that focuses solely on conversion optimization. Different from the many analytics services offering scores of metrics that are often hard to understand, Volument metrics are completely honed for conversions.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
  4. ConversionTracking.com lets you see exactly where your sales and leads are coming from without being a data nerd. 🤓.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    Good alternative?
     
  5. Easily measure lead/sales funnels across all your sites. Explore user journeys, without setting-up funnels ahead of time.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  6. OrbitHunt icon
     Like

    Orbit Hunt is an AI-powered visitor intelligence platform that combines session replay, behavioral analytics, and traffic intelligence into one lightweight tool. It analyzes every scroll, click, and hesitation on your landing page to show you what converts, what doesn't, and...

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  7. Revealytics icon
     2 likes

    Revealytics analyzes your SaaS metrics based on payments and marketing attribution data to bring you data-driven insights.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
    • Stripe
    Good alternative?
     
  8. Pirsch is a simple, privacy-friendly, open-source alternative to Google Analytics — lightweight, cookie-free and easily integrated into any website or directly into your backend.

    Cost / License

    • Paid
    • Open Source

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  9. Streamhub icon
     1 like

    Streamhub is the universal OTT Analytics & DMP platform to manage video audience data across web, mobile and connected TV.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Android
    • iPhone
    • iPad
    • Apple TV
    • Software as a Service (SaaS)
    • Playstation
    • Fire TV
    • Roku
    • Chromecast
    • Xbox
    Good alternative?
     
  10. Analytics and bug tracking for desktop apps.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  11. PageTics icon
     Like

    PageTics is an software as a service (SAAS) easy to use analytics platform. This means PageTics provides the analytics services for your website using a small line of code, which placed on your website or specific pages you would like to track views, users and more.

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  12. Funnel.io icon
     1 like

    Marketing analytics software for e-commerce companies and online marketers that automatically collects data from all your ad platforms and connects it with your conversion data.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
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