kenbun icon
kenbun icon

kenbun

Explainable lead scoring for HubSpot. kenbun keeps four separate scores per lead (engagement, profile fit, account fit, deal context) and shows the rules and events behind every score.

kenbun screenshot 1

Cost / License

  • Subscription
  • Proprietary

Platforms

  • Online
  • Google Chrome
kenbun screenshot 1
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Features

  1.  Marketing Automation
  2. HubSpot icon  HubSpot integration
  3.  Lead scoring

 Tags

kenbun News & Activities

Highlights All activities

Recent activities

  • brian_a added kenbun
  • Maoholguin updated kenbun
  • Maoholguin updated kenbun

kenbun information

  • Developed by

    kenbun

  • Licensing

    Proprietary and Commercial product.

  • Pricing

    Subscription ranging between $199 and $1999 per month.

  • Alternatives

    0 alternatives listed

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  • Supported Languages

    • English
kenbun was added to AlternativeTo by brian_a on and this page was last updated .
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What is kenbun?

kenbun is a lead scoring tool for B2B teams using HubSpot. Instead of producing a single blended score, it maintains four separate scores per lead: engagement (recent activity), profile fit (person-level match), account fit (company-level match), and deal context (whether an open sales motion already exists on the account).

Every score is rules-based and explainable; reps can see the exact rules and events that produced the number. Scores decay per event using half-life curves, so a demo request stays warm longer than a pricing-page visit. Alerts are delivered natively to Slack with score context attached. Setup runs against existing HubSpot data the same day, and calibration tooling compares scores against actual closed-won deals.