TruHue icon
TruHue icon

TruHue

Scan any lipstick, blush, or shadow and know YAY, OKAY, or NAY for your season before you buy. 50,000+ products, matched to you.

Personalized color season profile showing your analysis results, beauty priorities, and product recommendations tailored to your unique coloring
Personalized color season profile showing your analysis results, beauty priorities, and product recommendations tailored to your unique coloring
+1
Instant Shade Match — scan any product barcode and get a YAY, OKAY, or NAY score for your color season in seconds

Cost / License

  • Freemium (Subscription)
  • Proprietary

Platforms

  • Online
  • iPhone
  • Google Chrome
  • Safari
  • Mozilla Firefox
TruHue alternatives  
0likes
2alternatives
0articles

Features

Properties

  1.  AI-Powered

Features

  1.  No registration required
  2.  No Tracking
  3.  Ad-free
  4.  Personalized Recommendations
  5.  Safari extension
  6.  Barcode Scanner
  7.  Color Palette

 Tags

TruHue News & Activities

Highlights All activities

Recent activities

TruHue information

  • Developed by

    US flagTruHue LLC

  • Licensing

    Proprietary and Freemium product.

  • Pricing

    Subscription ranging between $4 and $7 per month + free version with limited functionality.

  • Alternatives

    2 alternatives listed

  • Badge

    Get an embeddable badge for TruHue

  • Supported Languages

    • English
TruHue was added to AlternativeTo by claudia jorge on and this page was last updated .
No comments or reviews, maybe you want to be first?

Official Links

AppStores & Other Links

Download from iPhone App Store

What is TruHue?

Know before you buy.

Scan any makeup product — lipstick, blush, eyeshadow, bronzer, nail polish — and instantly see if the color works with your natural palette. TruHue scores every shade YAY, OKAY, or NAY based on your personal color season.

HOW IT WORKS • Take a quick color analysis quiz to find your season (one of 12 Sci/Art seasons like Soft Autumn or Bright Winter) • Scan any product barcode or search by name • Get an instant YAY, OKAY, or NAY verdict • Browse 50,000+ products from brands like MAC, NARS, Rare Beauty, Charlotte Tilbury, and Rhode

WHAT MAKES TRUHUE DIFFERENT • Real color science — built on the 12-season Sci/Art system that professional color analysts use • Every product is scored against YOUR specific palette, not generic recommendations • Works with any makeup category: lips, cheeks, eyes, nails, bronzer • No guessing at the store — you know before you buy

PERFECT FOR YOU IF • You’ve done a color analysis and want an everyday tool to shop smarter • You’re curious about color seasons but don’t know where to start • You’re tired of buying makeup that looked great in the store but wrong on your face

Free color analysis quiz. Free product scanning. Your color season, your rules.

MORE WAYS TO MATCH • Photo Match — snap a product and get its verdict, even without a barcode. • Hue IQ Foundation Match (BETA) — scan your skin to find your best-matching foundation shades. • My Vanity — save the shades that work and build your personal color collection.

CHOOSE YOUR PLAN Start free with your color quiz and product scanning. Upgrade for unlimited scans, saved favorites, full catalog browsing with filters, and alternative shade recommendations. TruHue Family adds separate color-season profiles for everyone in your household. Built by a mom and daughter — Claudia & Liv — in Oklahoma.