Google Analytics Alternatives

Google Analytics is described as 'Gain insights into website traffic with Advanced Segmentation, Custom Reporting, and data visualization. Enhance marketing and conversions effortlessly' and is a very popular Web Analytics service in the business & commerce category. There are more than 100 alternatives to Google Analytics for a variety of platforms, including Web-based, SaaS, Self-Hosted, Windows and iPhone apps. The best Google Analytics alternative is Matomo, which is both free and Open Source. Other great apps like Google Analytics are Plausible Analytics, Rybbit, Prisme Analytics and umami.

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Alternatives list

  1. Litelytics.io makes it easy for you interact with Google Analytics 4 by offering a user interface that’s not just easy to navigate but a pleasure to use.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
  2. Numerics icon
     9 likes

    Visualize all your vital business statistics, live, in one place. Numerics helps you know your numbers, focus on your goals and make better decisions.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • iPhone
    • iPad
     
  3. ReportDash icon
     3 likes

    ReportDash enables you to create highly customizable reports and dashboards from all your important marketing data sources like Adwords, Google Analytics, Facebook Ads and Insights, Bing Ads, Instagram, Twitter, Google Sheets, CSV/Excel and more.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
     
  4. Indicado icon
     1 like

    A SaaS analytical tool that helps marketers easily visualize efforts in simple and clear dashboards. We aggregate your data from different channels (social media, website, CRM, etc.) and prepare a holistic overview of the marketing-sales funnel.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Software as a Service (SaaS)
     
  5. SharePoint Vitals provides detailed reports on real-time user activity on your SharePoint sites, taking the time and effort out of SharePoint Analytics data manipulation.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
  6. Litlyx icon
     Like

    Track over 10 KPIs effortlessly with Litlyx. One line of code, open-source, lightweight, custom events, AI Data-Analyst at your service and affordable.

    Cost / License

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    • Self-Hosted
    • Docker
     
  7. AppMetrix icon
     Like

    AppMetrix is a lightweight and privacy friendly website analytics tool. No cookies and fully compliant with GDPR, CCPA and PECR. Simple to set up and integrate with popular tools.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  8. The leading web analytics plugin for WordPress. Track returning customers and registered users, monitor Javascript events, detect intrusions, analyze email campaigns. Thousands of WordPress sites are already using it.

    Cost / License

    • Freemium
    • Open Source

    Application type

    Platforms

    • Self-Hosted
    • Wordpress
     
  9. We make it easy to publish metrics from your app.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Android
    • iPhone
    • Software as a Service (SaaS)
     
  10. StatCrab icon
     Like

    StatCrab's goal is to provide you with accurate and succinct web analytics. We help you make smart decisions about your business, remain agile and connect with your customer's habits and needs.

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  11. Airbook icon
     Like

    Airbook eliminates the complexity of pulling data from multiple sources and juggling fragmented tools for cross-functional teams to build insights across 150+ sources with or without code.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
     
  12. Ackee icon
     4 likes

    Self-hosted, Node.js based analytics tool for those who care about privacy. Ackee runs on your own server, analyses the traffic of your websites and provides useful statistics in a minimal interface.

    Cost / License

    • Free
    • Open Source (MIT)

    Platforms

    • Self-Hosted
    • MongoDB
    • JavaScript
    • Cloudron
    • Node.JS
     
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